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Curriculum 課程設置

Managerial Economics 管理經濟學,

Application of economic analysis in formulating business decisions, drawing upon the theoretical foundations of the concepts of demand, cost, production, profits, and competition, with special emphasis on case studies.

Management of Information Systems 信息系統管理

Addresses the management of the information resource from a senior management viewpoint. Covers the use of information technology to achieve competitive advantage, information technology and the organization, managing information assets, managing outsourcing, information technology operations and management processes, and information technology as a business.

Strategic Management 戰略管理

Basic exploration of organizations in their environments. The elementary tools of management, which include: organizational objectives, social responsibility and ethics, policies, plans, and decision making; the design of organizations and jobs; the production and technology aspects of organization; the elements of leadership, behavior, and communication; and the elements of control and performance evaluation.

Project Management 項目管理

Course covers concepts and issues important in effectively managing projects. Topics include project selection, project planning, negotiation, budgeting, scheduling, resource allocation, project control, project auditing, and project termination. Course covers concepts and issues important in effectively managing projects. Topics include project selection, project planning, negotiation, budgeting, scheduling, resource allocation, project control, project auditing, and project termination.

Marketing  市場營銷

Survey of activities involved in marketing. Emphasis is on developing a managerial point of view in planning and evaluating marketing decisions of the firm. Analyzes decisions with respect to products, price, channel, and promotional variables and considers questions relating to cost efficiency, demand, social responsibility and regulations.

Corporate Finance 財務管理

Approaches to evaluating firm capital budgeting decisions including cost of capital and risk. Techniques for making investment decisions involving physical assets of non financial firms.

Strategic Human resource Management  人力資源管理

Emphasizes strategic perspective of modern human resource management theory and practice. Topics include human resource planning, staffing, training and development, compensation, performance appraisal, and labor and employee relations.

Management of International Operations  營運管理

Managerial implications of conducting business in foreign countries. Provides a framework for analyzing and dealing with the management of foreign and multinational organizations as influenced by cultural, political, and economic constraints.

Accounting Analysis I & Managerial Accounting II  財務分析及管理會計

Accounting Analysis I: Introduction to useful concepts, purposes, problems, methodology, and analysis process of financial accounting, analysis of the basis methods about corporative financing strategy, investment strategy, cost budget and income distribution strategy. You will learn about corporative financing strategy-the means to realize financial goal and the embodiment of corporative policy, including long-term goal strategy and the proceeding plan instituted for realizing financial goal, which are designed for corporative financing distribution.Managerial Accounting II :Introduction to concepts, purposes, problems, methodology, and terminology of financial accounting.

International Finance 國際金融

Examines ways in which financial decision-making processes are altered by operation in a multinational environment. Includes the effects of devaluation expectations, foreign exchange and investment controls. Also, case study materials related to actual decisions by multinational firms.

Production & Operations Management  生産與運作管理

Mainly introduce the design and control of systems for the use of raw materials, personnel, equipment and facilities in manufacturing products and providing services as well as how to apply Mathematical models to decisions in a manufacturing setting. This lesson makes students learn that with the coming of information age and information technology being widely used, production and operations management have moved from attaching importance to technology in machinery age to pay equal attention to personality and technology. This lesson makes students learn about the management idea as a whole and understand the essence of management.

Organization Behavior 組織行為學

Systematic study of behavioral problems in the complex organization. Analyzes the interaction of environmental and internal factors and their effects upon organizational behavior



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